Building an Organization for the Future.
As business needs shift, teams must evolve to keep pace. This evolution is only achievable through the strategic application of design thinking and design management, which are vital for driving innovation and tackling emerging challenges.
Home Depot's marketing strategy boldly prioritizes audience-based messaging and personalization paired with strong brand marketing. This strategic focus, with the growing demand for content, led to a necessary restructuring of internal organizations. These changes empowered the team and created an environment capable of thriving in a complex and competitive landscape.
